Plant Protein Company Development Briefing (2025.10)
plant protein market
nThailand is accelerating its expansion in the global health food industry. Its market size for plant-based foods has reached about 45 billion baht and is expected to increase by another 10% to 49.5 billion baht this year.
nstrengthen plant-based protein, five projects were launched to strengthen the local supply chain and target the $25 billion billion market.
n's famous British alternative meat food brand, is launching its biggest marketing campaign in four years, aiming to redefine the way consumers think about meat substitutes.
nAmerican Airlines will introduce a new egg plant-based breakfast on some of its flights. This breakfast includes scrambled eggs made from eggs only, served with hash browns, vegan cheese, spinach, corn and red bell peppers, giving passengers a healthy and eco-friendly dining option.
Plant Protein Products Program
nGerman food brand KoRo announced to further expand its plant-based product line with the launch of seven new plant-based products, including vegan transparent protein mango, vegan transparent protein peach iced tea, vegan collagen formation support and more. In addition, KoRo has partnered with rügenwalder mühle to launch a reasonably priced barbecue package that includes various plant-based meat alternatives such as Frikadellen,Bacon Bites and Hack.
nthe famous British brand BOSH! Eight new plant-based products have been announced to be available at Tesco supermarkets in the UK.
nJapanese DM company Mitsui Sugiko successfully developed plant-based tuna sashimi.
nNutritional Technology l-nutra launched a plant-based longevity protein bar: This plant-based protein bar (Prolon L) is specifically designed to support muscle health, promote healthy aging, and provide energy for exercise. It was developed by scientists at the Longevity Institute at the University of Southern California. It contains a variety of plant proteins, such as black beans, chickpeas and peas, and is specially fortified with l-methionine-an essential amino acid that is often lacking in vegetarian diets and other vegetarian protein supplements.
Plant Protein
n, Sunflower Family, a plant-based food brand, announced that it will be participating in Anuga 2025, the global food and beverage exhibition, in cooperation with sister company AOT, to showcase its latest products and technologies based on sunflower protein. Sunflower protein has become the ideal choice for the next generation of plant-based foods due to its outstanding nutritional value, functionality and sustainability.
nscientists have developed plant-based meats using sunflower protein. Compared to other plant proteins, it has a more meat-like texture, especially in terms of its consistency. It is highly commended in this regard. Nutritional analysis also shows that this formula is not only delicious, but also very healthy. The final product contains approximately 20% protein and 38% fat. It is also rich in iron, zinc, magnesium and manganese. What's more, the amino acid composition of this hamburger patty is close to complete protein. It covers almost all essential amino acids for the human body, except for the slightly lower lysine (with a score of 0.8).
